ths1fem the event experience
THE EVENT EXPERIENCE
THS1FEM
2019
Credit points: 15
Subject outline
This subject aims to provide an introduction to the event experience. It will introduce both strategic and operational perspectives. Topics include: introduction to events; strategic management; meanings (inclusive of commemorative events); tourism and events; logistics; project management; HRM and volunteers; community events; business events, and developing sustainable events.
SchoolLa Trobe Business School
Credit points15
Subject Co-ordinatorWarwick Frost
Available to Study Abroad StudentsYes
Subject year levelYear Level 1 - UG
Exchange StudentsYes
Subject particulars
Subject rules
PrerequisitesN/A
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Special conditionsN/A
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Strategic Management of Festivals and Events. | Prescribed | Frost, W. and Laing, L. (2012) | CENGAGE |
Graduate capabilities & intended learning outcomes
01. Demonstrate an understanding of events, in particular mega, hallmark, commemorative, community and business events, and their role in society through in-class activities, group presentations, seminar participation, and written assessment.
- Activities:
- In-class activities, Seminar participation, Group presentations, Final Exam.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
02. Demonstrate an understanding of the processes of conceptualising events and the role of stakeholders in that practice through in-class activities, seminar participation, group presentations and written assessment.
- Activities:
- In-class activities, Seminar participation, Final Exam.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
03. Demonstrate an understanding of employing effective event strategies, particularly in terms of project management, logistics, human resources and sustainability through in-class activities, seminar participation, group presentations and written assessment.
- Activities:
- In-class activities, Seminar participation, Major Essay, Final Exam.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
04. Demonstrate an ability to research, critically evaluate and communicate effectively through in-class activities, seminar participation, group presentations and written assessment.
- Activities:
- In-class activities, Seminar participation, Group presentations, Major Essays, Final Exam.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
- Personal and Professional Skills(Teamwork including leadership and working in groups,Autonomy and independence,Ethical behaviour)
05. Demonstrate an ability to identify and explain the various components of different events and their relevance to an event's success or failure.
- Activities:
- Major essay
- Related graduate capabilities and elements:
- Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)
Subject options
Select to view your study options…
Bendigo, 2019, Semester 2, Blended
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorWarwick Frost
Class requirements
Unscheduled Online ClassWeek: 31 - 43
One 3.0 hours unscheduled online class per week on any day including weekend during the day from week 31 to week 43 and delivered via online.
"Approximately 3 hours of online learning and assessment activities per week."
SeminarWeek: 31 - 43
One 2.0 hours seminar per week on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| One 1,500-word major essay | This assessment will report on the Graduate Capability of Discipline specific knowledge and skills | 35 | 03, 04, 05 |
| One final take-home examination (equivalent to a two hour exam and abouyt 2500 words) | Externally marked, no direct feedback given to students unless requested. | 50 | 01, 02, 03, 04 |
| One presentation (group, equivalent to 5 minutes per student) | 15 | 01, 04 |
Melbourne, 2019, Semester 2, Blended
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorWarwick Frost
Class requirements
Unscheduled Online ClassWeek: 31 - 43
One 3.0 hours unscheduled online class per week on any day including weekend during the day from week 31 to week 43 and delivered via online.
"Approximately 3 hours of online learning and assessment activities per week."
SeminarWeek: 31 - 43
One 2.0 hours seminar per week on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| One 1,500-word major essay | This assessment will report on the Graduate Capability of Discipline specific knowledge and skills | 35 | 03, 04, 05 |
| One final take-home examination (equivalent to a two hour exam and abouyt 2500 words) | Externally marked, no direct feedback given to students unless requested. | 50 | 01, 02, 03, 04 |
| One presentation (group, equivalent to 5 minutes per student) | 15 | 01, 04 |
Singapore (SIM), 2019, Week 28-40, Blended
Overview
Online enrolmentNo
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorWarwick Frost
Class requirements
Unscheduled Online ClassWeek: 28 - 40
One 3.0 hours unscheduled online class per week on any day including weekend during the day from week 28 to week 40 and delivered via online.
"Approximately 3 hours of online learning and assessment activities per week."
SeminarWeek: 28 - 40
One 2.0 hours seminar per week on weekdays during the day from week 28 to week 40 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| One 1,500-word major essay | This assessment will report on the Graduate Capability of Discipline specific knowledge and skills | 35 | 03, 04, 05 |
| One final take-home examination (equivalent to a two hour exam and abouyt 2500 words) | Externally marked, no direct feedback given to students unless requested. | 50 | 01, 02, 03, 04 |
| One presentation (group, equivalent to 5 minutes per student) | 15 | 01, 04 |