mgt5ebp ent bus planning
ENTREPRENEURIAL BUSINESS PLANNING
MGT5EBP
2015
Credit points: 15
Subject outline
Entrepreneurship is a symbol of business tenacity and achievement. Once the province of small business, leading edge corporate activity now involves an infusion of entrepreneurial thinking into large organisational structures. This change represents a response to the growing number of new and sophisticated competitors, as well as recognition that firms continue to lose some of their most talented people, who leave to become small business entrepreneurs. In this subject students examine the entrepreneurial perspective, which frequently combines leadership, innovation and the assumption of risk beyond security. Students will then work through the challenges involved in transforming an innovation or idea into a new and vibrant business venture.
SchoolLa Trobe Business School
Credit points15
Subject Co-ordinatorVanessa Ratten
Available to Study Abroad StudentsYes
Subject year levelYear Level 5 - Masters
Exchange StudentsYes
Subject particulars
Subject rules
PrerequisitesN/A
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Special conditionsN/A
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Entrepreneurial courage, audacity and genius | Preliminary | Pech, R | SYDNEY, PEARSON EDUCATION 2009 |
Graduate capabilities & intended learning outcomes
01. Demonstrate effective public speaking and defensive research and conclusions by working cooperatively with group members
- Activities:
- Present orally research undertaken of a successful entrepreneurial business and defend against critique of the research
- Related graduate capabilities and elements:
- Speaking(Speaking)
- Creative Problem-solving(Creative Problem-solving)
- Teamwork(Teamwork)
02. Demonstrate effective teamwork skills
- Activities:
- Present orally research undertaken of a successful entrepreneurial business and defend against critique of the research
- Related graduate capabilities and elements:
- Teamwork(Teamwork)
03. Describe in written and oral form how and why the entrepreneurial phenomenon exists, what makes entrepreneurs so successful, applying appropriate theories of entrepreneurship
- Activities:
- Provide an analysis of successful entreprenerial knowledge, skills, attitudes, and behaviours
- Related graduate capabilities and elements:
- Speaking(Speaking)
- Creative Problem-solving(Creative Problem-solving)
04. Write a business plan for a new business start-up, demonstrating problem solving and creative thinking skills
- Activities:
- The development of a detailed new business start-up plan with supporting marketing and financial data
- Related graduate capabilities and elements:
- Creative Problem-solving(Creative Problem-solving)
Subject options
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City Campus, 2015, Semester 2, Night
Overview
Online enrolmentYes
Maximum enrolment size40
Enrolment information Room Capacity TBA
Subject Instance Co-ordinatorVanessa Ratten
Class requirements
LectureWeek: 31 - 43
One 3.0 hours lecture per week on any day including weekend at night from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| Group presentation (10 -15 minutes per student) (2-4 students per group) | 25 | 01, 02, 03, 04 | |
| Indivdual report (1,500 words) | 35 | 01, 02, 03, 04 | |
| One 3,000 word individual business plan | 40 | 01, 02, 03, 04 |