Marketing (Postgraduate Diploma)
This course information is for local students only
Year
2012
Award
Postgraduate Diploma in Marketing
Length
1 year
Campuses
Melbourne
Course description
This course is designed for graduates with a marketing major seeking to extend their knowledge and understanding of marketing to an advanced level.
Course structure
In addition to four subjects (60 credit points), students complete a 20,000-word thesis (60 credit points) under the direction of an academic supervisor. Subjects include Research Methodology and Theory in Marketing, and electives such as Relationship Marketing and Social and Environmental Marketing.
Subject details
Overseas study opportunities
Overseas study opportunities are available.
Please see
www.latrobe.edu.au/international/exchange
for more information
Fee type
Fees (Fee-Help available)
Annual (or Total) Tuition Fee (AUD)
20 630
Scholarships
A variety of scholarships and prizes are available for postgraduate students at La Trobe. Visit the postgraduate scholarships webpage for details http://www.latrobe.edu.au/scholarships/postgraduatesSelection
IELTS (Academic) - minimum overall band score of 6.5 with no individual band score less than 6.0 or
TOEFL Computer-Based Test - A minimum score of 233 with a score of 5 in essay writing or
TOEFL Paper-based Test - A minimum score of 575 with a score of 5 or more in the test of Written English or
TOEFL Internet-based Test - A minimum score of 88 with no individual score less than 22 or
Completion of the English for Further Studies Advanced Stage 5B certificate at PG (postgraduate) level available from La Trobe Melbourne or
Approved equivalent.
Academic entry requirements
An Australian Bachelor's degree with a major in marketing with a C Grade average in third year, a Graduate Diploma with a major in marketing and a C Grade average, or approved international equivalent.
Semester starts
Semester 1 (February)
Career opportunities
Graduates may find employment in marketing across the private, public and not-for-profit sectors, in both large and small organisations. Examples of typical positions include marketing researcher, media buyer, market analyst, marketing officer and media planner.