Marketing Management (Master - Honours)
This course information is for local students only
Year
2012
Award
Master of Marketing Management with Honours
Length
18 months
Campuses
Melbourne
Course description
This course aims to provide appropriately-qualified candidates of the Master of Marketing Management with the opportunity to further strengthen and deepen their conceptualthinking and theoretical understanding of the discipline, and improve their capacity for reflection.
This course aims to further engage Master of Marketing Management candidates in the cycle of marketing management praxis, via a formal research process and a comprehensive 20,000-word thesis.
Course structure
In addition to requirements for the Master of Marketing Management, Honours candidates complete a 20,000-word research paper, equivalent to four subjects.
Subject details
Overseas study opportunities
Overseas study opportunities are available.
Please see
www.latrobe.edu.au/international/exchange
for more information
Fee type
Fees (Fee-Help available)
Annual (or Total) Tuition Fee (AUD)
27 500
Scholarships
A variety of scholarships and prizes are available for postgraduate students at La Trobe. Visit the postgraduate scholarships webpage for details http://www.latrobe.edu.au/scholarships/postgraduatesSelection
IELTS (Academic) - minimum overall band score of 6.5 with no individual band score less than 6.0; or
TOEFL Computer-Based Test - A minimum score of 233 with a score of 5 in essay writing; or
TOEFL Paper-based Test - A minimum score of 575 with a score of 5 or more in the test of Written English; or
TOEFL Internet-based Test - A minimum score of 88 with no individual score less than 22; or
Completion of the English for Further Studies Advanced Stage 5B certificate at PG (postgraduate) level available from La Trobe Melbourne; or
Approved equivalent.
Academic entry requirements
An undergraduate or graduate dgree from an Australian college or university - or a comparable degree from a recognised or accredited institution outside Australia - and proficiency in English, with a C Grade average or above in the final year.
Semester starts
Semester 1 and 2 (February and July)
Additional information
In addition to requirements for the Master of Management, Honours candidates complete a 20 000-word research paper, equivalent to four subjects
Career opportunities
The demand for appropriately-qualified marketing personnel remains strong in both the domestic and international economy. Graduates will be highly qualified to manage general and specific marketing functions.